Friday, May 16, 2008

Frozen Food Sales are UP!

Just this month we had two of our "regular" clients show increases in
sales, even in light of high gas prices and increasing food prices.
Our frozen food suppliers have already locked in prices of ingredients
based on commodity futures, so we know we have a stable price
structure, and as prices of other items go up, our prices remain low.
Frozen foods for fundraising become ever more attractive to the end
consumer as prices at the pump and the supermarket go up. In
addition, we communicated the NEED for funds to the community on both
of these MAY sales. Both groups were school groups, and running
school sales in May is generally considered an exercise in futility,
but both of these sales were overwhelming successes. We can't
generalize from just two examples, but feel that we just may have
found the path to success for all our client groups in this difficult
economy.

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